Check out the case study below and discover how we helped this firm thrive online.
Digital Marketing Agency for Law Firms
No matter how good your legal services are, you are not managing to attract customers to your law firm? Are you interested in distinguishing yourself from a highly saturated market filled with fierce competition?
RealTop is a law firm marketing agency with over 15 years of experience. We’ll help you build an online presence for your firm.
We will not only generate clicks but also deliver tangible outcomes! Continue reading to gain further insights!
More than
15 years of
experience
Do Law Firms Need Digital Marketing?
Absolutely! Digital marketing is essential for law firms wanting to attract new clients & building an online reputation while increasing revenue. The legal industry can be complex to explain or sell to online users. A legal marketing agency like RealTop can assist you in promoting your services in a user-friendly and compelling way. We will ensure effective communication with your target audience. Our substantial experience in bringing these elements together to create a website that serves as a tool for your business is something that we are passionate about. If you are in need of a website for your business, or you are interested in revamping an old website to improve its search performance, then feel free to contact our team of Boston website design and development experts at RealTop Marketing today.
How We Help Law Firms Succced Online
Goals
To create a predictable digital marketing machine for a startup personal injury firm in South Carolina.
Results
We created a custom Google Search campaign resulting in more than 520 leads at $63.96 a lead in the first year.
Ongoing optimization resulted in an $18.93 reduction in cost per lead before the end of the first year. They experienced more than an 80% increase in the total number of leads. This has allowed us to scale the campaign while still achieving the target CPA.
How We Did It
- A/B Split test of ads
- More Consumer-Centric Ad Copy
- In-Depth Keyword research and search query optimization
- Extensive daily negative keyword list creation
- Creation of an invalid click-blocking system
- New Google Analytics Reporting
- New Call Tracking reporting with call recording
- Feedback loop communication system with his team and our marketing managers
- Removal of a Google Shopping campaign
- Removal of Google Display Campaign.
- Re-allocation of ad spend to search.
- Creation of a re-marketing campaign.
Testimonial
“With a total and razor-sharp focus on economics and return, coupled with a highly creative and never-say-can’t mindset, adding Nik to our organization was like rocket fuel for our company. “
80%
Increase in lead volume.
22%
Decrease in Cost Per Lead.
80%
Increase in traffic.
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Law Firm Digital Marketing Services
We offer comprehensive legal marketing services that can help your business transition from traditional channels to an online marketing approach.
PPC Advertising
We will run paid ads that target users looking for legal services with higher chances of converting into customers.
Check Out Our ServiceSearch Engine Optimization (SEO) Services
Our team will optimize your website for search results through an SEO strategy. We target relevant legal keywords often searched by potential clients about your services.
Check Out Our ServiceSocial Media Marketing
Our legal marketing company will create engaging content that builds your social media presence, sparks conversation, and attracts more interested clients.
Check Out Our ServiceSocial Media Advertising
We use state-of-the-art social media advertising strategies to help promote your content and reach more potential customers.
Check Out Our ServiceWebsite Design and Development
Our in-house web design and development team is experienced in developing creative and impactful legal firm websites. We will attract and engage visitors until turning them into customers.
Check Out Our ServiceFractional CMO
Our team of experienced CMOs provides strategic direction and guidance to your marketing team. We will help you reach your business goals even if you can only afford a part-time expert.
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Need Law Firm Marketing Services?
Are you prepared to significantly enhance your legal firm’s marketing outcomes? If so, now is the time to take action by reaching out to RealTop without delay!
One of our marketing experts will walk you through our service packages that best suit your budget and needs. Get your free marketing plan and start your digital transformation today!
Our Frequency
FAQs
What does Marketing do for a Law Firm?
Marketing within a law firm helps to increase visibility, attract new clients, and create a strong brand identity. Depending on the goals you wish to pursue, a digital strategy may help you drive sales, engagement, or qualified traffic.
How do I Market My Law Firm on the Internet?
There are plenty of ways to market a law firm. It will depend on the goals you wish to pursue, the available budget, and the channels where you will be present. However, some practical ways to market a legal firm are: Create engaging social media content Run digital advertising campaigns Invest in acquiring organic traffic Implement email campaigns Optimize your website Develop a content marketing strategy Protect your online reputation
How does a Law Firm Do Marketing?
Hiring a digital marketing agency for law firms is the best way to create effective strategies. RealTop has the knowledge and experience to help legal businesses grow their online presence. This way, you can dedicate your time to other essential areas while ensuring the best results possible.
What Should a Law Firm Spend on Marketing?
The marketing budget for a law firm depends on factors such as firm size, practice areas, target market, and business goals. Generally, it is recommended that law firms allocate a percentage of their annual revenue toward marketing efforts. The specific rate can vary but commonly falls within 2% to 10% of revenue. We recommend consulting with marketing professionals to determine an appropriate budget for your law firm’s marketing initiatives.
