December 5, 2022
Bing vs Google Ads One of the most frequently asked questions about paid ad campaigns is, “Should I be running Google Ads and Bing Ads simultaneously?” That’s a fair question. Most businesses gravitate towards Google…
December 2, 2022
Why is SEO Important? Improving your company’s search engine results through SEO (search engine optimization) has never been more complex. But businesses that neglect this key arm of digital marketing will inevitably get buried by…
December 2, 2022
What is a keyword research tool? A keyword research tool helps you find keywords to optimize your content for search engines. The term “keyword” is used to refer to a word or phrase that people use…
December 1, 2022
Email Marketing Campaigns The question we always get is, what is the most profitable digital marketing channel I can start with? Simple. Email Marketing. Notice that we just emailed you. We’re a digital marketing company…
December 1, 2022
You’re a business owner or marketing manager. You’re working hard to get your company out there and noticed. Ideally, you’d like an ever-growing list of dedicated clients or customers who think of you first every…
December 1, 2022
Traditional Referral-based Businesses Referral-based businesses thrive on a good word from prior customers, friends, and families. Traditionally, these businesses have done very well based on word-of-mouth alone. However, even if most of your business comes…
December 1, 2022
How to Optimize Google Ads Campaigns Are you getting the most out of your Google Ads? If you find that your ads aren’t working as well as you hoped, you may need some fine-tuning. These Google…
December 1, 2022
Clicks or Conversions? Should I Focus on Conversions or Clicks? Conversion tracking has long been associated with the overall number of clicks on or around a specific website. Nick with Real Top Marketing is obsessed…
December 1, 2022
You’re a business owner or marketing manager. You’re working hard to get your company out there and noticed. Ideally, you’d like an ever-growing list of dedicated clients or customers who think of you first every…
November 30, 2022
What is a long tail keyword? Before mentioning the benefits of long tail keywords, we should start by defining what they are. Long tail keywords are long and specific search phrases that users look for…
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