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★★★★★ Google Rated 5.0

SEO Services Measured in Customers, Not Clicks

Technical, local, content and link building run by one Boston team and reported one way: the rankings that matter, the organic calls and forms they produce, and what we did to get them.

What do REALTOP’s SEO services include?

REALTOP SEO services cover everything that makes a business rank and get chosen on Google: a technical audit and fixes, keyword strategy built around your services and towns, on-page optimization, service and location pages, content that answers customer questions, link building from real sources, Google Business Profile and local SEO, and monthly reporting that shows rankings and organic leads together. Call and form tracking is set up on day one so every organic lead is counted.

15+Years of digital marketing experience
5.0★Google rating from real clients
260+Published client case studies
100K+Customers our founders acquired with these methods
What is included

SEO services, end to end

Not a package. The mix is set by your audit, your market and your goals, then adjusted every month by what the data shows.

Technical SEO

Site speed, Core Web Vitals, crawl and index issues, mobile usability, schema markup, redirects and clean architecture. The foundation everything else sits on.

Keyword strategy

The searches your customers actually use, mapped to the pages that should rank for them, prioritized by intent and competition rather than raw volume.

On-page and service pages

A page for every service you sell, written for the customer and structured for Google. Titles, headings, copy, internal links and conversion elements done properly.

Local SEO and Google Business Profile

Map pack rankings for "near me" searches: profile optimization, reviews, citations, location pages and ongoing posts and photos.

Content marketing

Guides, comparisons and answers to the questions customers ask before they buy. Written by people, edited for accuracy and updated as they age.

Link building

Earned mentions from local organizations, industry sites, suppliers, partners and press. No networks, no bought links, nothing we would not show you.

AI search optimization

Structured content and entities so AI Overviews, ChatGPT and other answer engines cite your business when people ask for recommendations.

Tracking and reporting

Call tracking, form tracking and rank tracking tied together, so the monthly report shows what ranked, what it produced and what we did.

Migrations and relaunches

Redirect maps, content preservation and post-launch monitoring so a new website does not cost you the rankings the old one earned.

SEO plan checklist on a desk next to a laptop showing search results
Leadsnot just rankings
How we are different

SEO that reports on the number you care about

Most SEO reports are built to look busy: total keywords, impressions, "visibility score". Ours answer one question an owner actually asks: how many customers did Google send me this month, and is that number going up?

We set up call tracking and form tracking before we touch a page, so organic leads are counted from day one. Rankings are tracked for the keywords that bring customers, not hundreds of filler terms. And every report lists the work we shipped, so you can see what you paid for.

  • Organic calls and forms by month, next to rankings
  • Money keywords tracked weekly, reported monthly
  • Work completed, listed in plain English
  • A strategist you can call who knows your account
  • Month to month after the initial setup period

If you have an SEO report from another agency you cannot make sense of, send it over. We will translate it for free.

The process

From audit to compounding organic growth

1

Audit and plan

We audit your site, rankings, competitors and Google Business Profile, then agree keyword targets and priorities with you. You see the plan before you pay for it.

2

Foundation

Tracking goes live. Technical issues get fixed. Service and location pages are built or rewritten. Google Business Profile is optimized. This is the first 30 to 60 days.

3

Build and earn

Content publishes on a schedule, links are earned, local signals grow. Rankings start to move on early targets.

4

Measure and compound

Monthly report, monthly plan. Budget and effort move to what the data shows is working. Results build on themselves from here.

See exactly what is holding your rankings back

Get a free SEO audit: the technical issues, the pages that should rank and do not, and the three things we would fix first. Keep it whether or not you hire us.

SEO by industry

We know how your customers search

The keywords, pages and local signals that win for a dentist are not the ones that win for a roofer. We have published SEO case studies in each of these.

Home services SEO

HVAC, roofing, plumbing, electrical, painting, fencing, garage doors, restoration, junk removal, well pumps.

Dental and medical SEO

Family and cosmetic dentistry, orthodontics, med spas, urgent care, chiropractic, specialty practices.

Legal and financial SEO

Personal injury, family law, lenders, accounting and insurance firms competing for high-value cases.

B2B and national SEO

Manufacturers, distributors, software and service companies that sell beyond one city.

Which SEO do you need?

Local, national or both

Most businesses need one of these clearly. Some need both. We will tell you which on the first call.

You serve an area

Local SEO

Rank in the map pack and local results for your services in the towns you serve.

  • Google Business Profile optimization
  • Reviews, citations, location pages
  • Service + city keyword targeting
  • Fastest path to leads for local businesses
Best forHome services, dental, medical, legal, any business customers visit or that visits customers.
You sell everywhere

National SEO

Rank for your products or services across the country or in many regions.

  • Content and authority strategy
  • Technical SEO at scale
  • Link building and digital PR
  • Longer horizon, larger payoff
Best forB2B, e-commerce, software, multi-location brands.
Both

Local + national

A national footprint with local pages for every market you serve.

  • Hub pages for services, spokes for cities
  • Profile management across locations
  • One strategy, one report
  • Avoids pages competing with each other
Best forMulti-location practices, franchises, regional service companies.
The REALTOP team in Boston
Why REALTOP

SEO run by people who used it to build a company

Before REALTOP, our founders used search to acquire more than 100,000 customers for their own business. That is where our playbook comes from.

We never sold SEO we had not used ourselves. Every method on this page is one we used to grow our own company before we offered it to anyone else.

Nik Tsoukales
Nik TsoukalesFounder, REALTOP
Google reviews

What our clients are saying

Google
5.0Rated on Google
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Rover Done Over profile picture
Rover Done Over
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We love Realtop! They have been great to work with! I love that they help with all forms of media so that I can talk to one person about all things! As a small business owner that saves me so much time! Give them a shot, they will help you!
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Abe Personal profile picture
Abe Personal
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Outstanding On boarding & Seamless Communication! Working with the team at RealTop has been a fantastic experience from day one. A special shout-out to Melina and Nick and the rest of the team, their responsiveness and clear communication made setting up our account effortless and stress-free. From our very first interaction, they provided a warm, professional welcome and took the time to ensure everything was aligned with our goals. We truly appreciate their dedication and proactive approach, and we look forward to building a strong, long-term relationship together. Highly recommended!
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Rhonda Stewart profile picture
Rhonda Stewart
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Jake and RealTop have been awesome to work with. They have been very helpful with analyzing our campaign continuously in order to achieve optimal results. Our business is in a very competitive market, thus the results we desire have not yet been achieved but we they are moving in the right direction! Thank You!
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Aleksandra Dubina profile picture
Aleksandra Dubina
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I had an exceptional experience with Nik from REALTOP.com and cannot recommend him highly enough to anyone looking for a knowledgeable, professional, and results-driven digital marketing agency. I discovered REALTOP.com through Instagram, and Nik generously offered a complimentary Zoom consultation to review my PPC (Pay-Per-Click) advertising campaigns. During our conversation, he identified key issues, walked me through his findings in detail, and provided genuinely valuable insights into opportunities for improvement. What impressed me most was his willingness to share his expertise so openly. He did not gatekeep his knowledge, pressure me into purchasing services, or turn the conversation into a sales pitch. Instead, he approached the consultation with transparency, integrity, and a genuine desire to help. Nik demonstrated an impressive depth of knowledge in PPC advertising, paid media strategy, and digital marketing optimization. His ability to break down complex campaign issues into clear, actionable insights reflected both his technical proficiency and his understanding of what drives effective digital advertising performance. Beyond his expertise, Nik's kindness, patience, and professionalism made the entire experience exceptional. It is rare to encounter a digital marketing professional who combines such strong technical knowledge with genuine humility, generosity, and a client-first mindset. He made me feel valued, respected, and comfortable asking questions, without any pressure or obligation. If you are looking for a digital marketing agency that understands PPC campaign optimization, Google Ads performance, paid advertising strategy, and sustainable digital growth, I highly recommend checking out REALTОP.com and connecting with Nik. His willingness to provide meaningful insights before ever asking for business speaks volumes about his character and approach to client relationships. I left the consultation with a clearer understanding of the issues affecting my PPC campaigns, valuable strategic insights, and a genuinely positive impression of both Nik and REALTOP.com. The combination of expertise, transparency, professionalism, and exceptional kindness made this an outstanding experience. Thank you, Nik, for your time, generosity, and willingness to share your knowledge. REALTOP.com made an excellent first impression, and I would confidently recommend Nik to anyone seeking expert guidance in PPC advertising and digital marketing. This is the kind of professionalism and integrity that sets a business apart.
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Denise Chavez profile picture
Denise Chavez
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What I particularly appreciate about RealTop is Nic's personal approach and his genuine interest in supporting small businesses. With Nic, it's about so much more than making a sale. He takes the time to understand the people behind the business, their vision and where they want to go. He's refreshingly down-to-earth, straightforward and genuinely invested in helping others succeed. What really sets Nic apart is his ability to stay on the cutting edge of today's innovations while having the instinct and foresight to recognize what's coming around the corner. That combination of personal attention, real-world understanding and forward thinking is rare. Nic brings something to the table that technology alone cannot replace: genuine human connection and a sincere interest in seeing others grow. I highly recommend Nic and RealTop.
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Jesse Oren profile picture
Jesse Oren
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A small business relies highly on two main factors, results and communication. Jake and the team at REALTOP has delivered that. Added benefit Jakes insight. We are in good hands here.
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Lavish Detailing profile picture
Lavish Detailing
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From beginning to end I received amazing value from Nik. We will 100% be using realtop again.
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Ana Loiselle profile picture
Ana Loiselle
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I had an excellent experience with RealTop Digital Marketing. What impressed me most was Nick’s honesty, professionalism and thoughtful advice as someone who genuinely wanted to help me make the best decision for my business. His representation of how RealTop works with its clients, is profound in this day and age, and I have no hesitation in recommending them!!!
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Assaf Miller profile picture
Assaf Miller
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I had Realtop help with our Google Ads account, and Nik was extremely professional throughout the process. He did an excellent job analyzing the account and quickly identified technical issues that were holding our campaigns back. He provided practical, actionable recommendations to improve performance and took the time to explain everything clearly. On a personal level, I felt very comfortable asking questions and digging into the details without ever feeling rushed. What stood out most was that I got a people-first feeling from the team, rather than a business-first approach. That's something many agencies seem to miss these days. I highly recommend Realtop to anyone looking for knowledgeable, honest, and genuinely helpful Google Ads support and management.
FAQ

Questions people ask us

Still have a question? Call us or send a note and a real strategist, not a sales rep, will answer it.

What is included in REALTOP’s SEO services?

Technical audit and fixes, keyword strategy, on-page optimization, service and location pages, content, link building, Google Business Profile and local SEO, AI search optimization, and monthly reporting with call and form tracking. The exact mix is set by your audit and adjusted monthly by the results.

How much do SEO services cost?

SEO is a monthly retainer scoped to your market, your site and your goals. After a free audit you get a written proposal with the exact scope and price, with no long-term contract after the initial setup period. We do not sell cheap templated packages, because they do not work.

How long does SEO take to show results?

Early ranking movement typically shows within the first quarter, meaningful lead impact in months three to six, and results compound after that. Local terms move faster than competitive national ones. Your report shows both rankings and organic leads so you can see the trend early.

Do you guarantee rankings?

No, and neither does anyone honest. Google does not sell rankings. What we do guarantee is transparency: you will see the work, the rankings and the leads every month, and you can leave on 30 days notice after setup if it is not working.

Do you do local SEO?

Yes. For any business that serves an area, local SEO is usually the fastest path to leads: Google Business Profile, reviews, citations, location pages and service-plus-city targeting. See our Google Business Profile service for the map pack side specifically.

How do I know if I should hire an SEO agency?

If you have been doing it yourself for six months with no movement, your market is competitive, or your time is worth more than the cost of help, it is time. Our guide should I hire someone for SEO works through the decision honestly, including when DIY is the right call.

What should I look for in an SEO agency?

Verifiable results in your industry, a site-specific plan that starts with an audit, transparent link building and content sourcing, reports that show organic leads and exit terms you can live with. Our guide on how to choose an SEO agency has the full checklist. Hold us to it.

Do you work with businesses outside Boston?

Yes. REALTOP is based in Boston and runs SEO for businesses across the United States and Canada. Local SEO is built around your service area wherever it is.

Will I own the content and pages you build?

Always. Every page, article, link and account stays in your name. If you leave, everything we built goes with you.

Nik Tsoukales, founder of REALTOP

Find out what your rankings could be producing

Book a free SEO audit. You will get a written list of the issues and the pages we would fix first, with no obligation.

Nik Tsoukales, Founder