Check out the case study below.
Education Marketing Agency
RealTop delivers strategic marketing solutions designed specifically for educational institutions. Whether you’re a school, college, university, or e-learning platform, we help you boost visibility, attract prospective students, and grow enrollments through smart, data-driven digital campaigns. From personalized outreach to full-funnel strategies, we connect you with the right audience and deliver real results for your institution.
More than
15 years of
experience
Education Marketing Agency
RealTop is a marketing agency dedicated to helping educational institutions attract prospective students, increase enrollments, and strengthen their digital presence. We understand the unique challenges schools, colleges, universities, and online learning platforms face in a competitive space. Our data-driven campaigns are designed to boost visibility, generate qualified inquiries, and support long-term growth. Ready to grow your educational brand? Keep reading to see how we can help you connect with the right audience and drive real results.
Case Study Examples
Goals
Boost brand awareness by targeting bartenders, servers, and hospitality professionals searching for certification. Drive clicks with compelling, high-intent messaging, lower your cost per conversion, and increase enrollments through a seamless sign-up process.
How We Did It
- A/B Split Testing of Ads
- New, More Consumer-Centric Ad Copy
- In-depth keyword Research and Search Query Optimization
- Extensive Daily Negative Keyword List Creation
- Creation of an invalid click-blocking system
- New Google Analytics Reporting
- New Call Tracking Reporting with Call Recording and Instant/Daily/Weekly/Monthly reports to client for sales optimization
- Feedback loop communication system with his team and our marketing manager
- Strict adherence to Google search and search partner channels(High intention)
Results
Generated 35.6K sign-ups with a highly targeted campaign, reflecting strong market demand and effective audience reach. Maintained an impressive $0.45 cost per conversion, maximizing budget efficiency on a total ad spend of $16K. Achieved a standout 67.12% conversion rate, showcasing expert optimization and high user intent.
Conversions
0
K
Conv. Rate
0
%
Education Marketing Case Studies
I’ve had a great experience working with Jake and his team at realtop. What I appreciate most about working with them is their willingness to pivot when campaigns are not working or not providing the results we were hoping for. As a business owner, I’m aware digital advertising is constantly evolving, so it is great to have a partner on our team who is keeping up with the changes rather than me having to keep up with them! – Tom P.
Education Marketing Agency
We’re excited to offer our education-focused digital marketing services, delivering tailored services that empower professionals to shine and connect with their ideal audience their ideal audience!
Paid Advertising
Our team of experts will plan and execute targeted pay-per-click campaigns to help boost your sales and attract customers.
Check Out Our ServiceSearch Engine Optimization (SEO) Services
We will optimize your website by targeting relevant keywords in the construction industry frequently searched by users to attract quality traffic.
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By formulating and executing an attractive social media strategy, we will help your business stand out through engaging content.
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We will promote your business and build awareness around your construction practices through targeted social media ads.
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Our team builds astonishing websites no other construction marketing companies will. We will optimize your site to ensure it is user-friendly and SEO-ready.
Check Out Our ServiceFractional CMO
You can hire one of our part-time marketing experts to provide valuable insights on strengthening your online image.
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Need Help Education Marketing?
Eliminate the marketing challenges that burden your business with RealTop, the ideal solution for your needs. We can help create and execute effective campaigns that will get you actual results and enhance your patient experience.
Our Frequency
FAQs
How is Digital Marketing Used in the Education Industry?
Digital marketing in the education industry helps institutions attract prospective students by leveraging SEO, paid ads, and social media. It builds brand awareness, showcases academic programs, and drives enrollment through targeted messaging. The right strategy highlights your institution’s strengths and positions it as a trusted leader in education.
How is Digital Marketing Useful for Schools and Educational Programs?
Digital marketing empowers schools and educational programs to connect with prospective students, build credibility, and generate qualified inquiries. A smart strategy promotes your offerings clearly and effectively — helping you boost visibility, engage learners, and convert interest into applications or enrollments.
What Is the Best Way to Market an Educational Business Online?
The most effective way to market an educational business online is through a strategic, multi-channel approach tailored to reach students, parents, or professionals. Key strategies include: 1. Build a Strong Online Presence – Create a mobile-optimized, user-friendly website with clear program offerings and value-driven content. 2. Targeted SEO – Use education-specific and local keywords to improve visibility in search results and optimize your Google Business Profile. 3. Content Marketing – Share informative and engaging content like blog posts, student testimonials, course highlights, and infographics to build trust and authority. 4. Online Advertising – Run PPC campaigns on platforms like Google or Facebook to attract prospective students and parents searching for educational services. 5. Reviews & Case Studies – Showcase real success stories to build credibility and demonstrate the impact of your institution or program. A successful educational marketing strategy should be data-driven, continuously optimized, and focused on building long-term trust and engagement with your audience
