Social Media: Renewable Energy
Challenge
A leading home energy improvement company struggled with low engagement and brand awareness on social media. Their posts lacked visual appeal and failed to connect with homeowners looking for energy-efficient solutions.
Before
Strategy Implemented
- Brand Refresh: Designed eye-catching, informative graphics that emphasize energy efficiency and craftsmanship.
- Targeted Content: Shared engaging posts on home improvement topics, tax incentives, and seasonal upgrades.
- Customer Engagement: Highlighted testimonials and behind-the-scenes installation work to build trust.
- Performance Monitoring: Tracked post engagement and adjusted content based on audience response.
Results
- Increased follower count and engagement rates.
- Strengthened the company’s reputation as a trusted expert in home energy solutions.
- Enhanced brand visibility, leading to higher inquiries and conversions.
