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Google Ads -CS- NATIONAL SHOWER ENCLOSURE COMPANY

Campaign Type: Google Adwords for National Shower Enclosure Campany

GOAL:

Develop a reliable and effective system for generating high-quality leads in the high-end glass shower door industry by leveraging targeted marketing strategies.

Results:

Successfully generated over 7.99K leads in the final quarter of 2024 at an average cost of $23.66 per lead, with the campaign continuously evolving through daily updates that enhance conversion rates and drive down costs.

How we did it:

  • A/B Split
  • Testing of Ads
  • New More Consumer-Centric Ad Copy
  • In-Depth Keyword Research and Search
  • Query Optimization
  • Extensive Daily Negative Keyword List Creation
  • Creation of an invalid click-blocking system
  • New Google Analytics Reporting
  • Instant/Daily/Weekly/Monthly report to the client for sales optimization
  • Feedback loop communication system with his team and our marketing manager
  • Strict adherence to Google search and search partner channels(High intention)