
Campaign Type: Google Adwords for Wellness & Spa
Goal:
Develop and execute targeted campaigns aimed at attracting high-quality leads, with the goal of driving higher conversions and maximizing overall campaign effectiveness.
Results:
We are excited to share a significant 10.54% improvement in the conversion rate for a single campaign compared to the previous month. This achievement highlights the effectiveness of our continuous efforts to refine and optimize our strategies, all while lowering the cost per conversion by 85.6%.
How we did it:
- A/B Split
- Testing of Ads
- New More Consumer-Centric Ad Copy
- In-Depth Keyword Research and Search
- Query Optimization
- Extensive Daily Negative Keyword List Creation
- Creation of an invalid click-blocking system
- New Google Analytics Reporting
- Instant/Daily/Weekly/Monthly report to the client for sales optimization
- Feedback loop communication system with his team and our marketing manager
- Strict adherence to Google search and search partner channels(High intention)

Start getting more organic traffic via SEO optimization
Categories Case Studies Digital Marketing Google Ads Health Industries Medical Pay-Per-Click PPCTags case study