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SEO Case Study - Autonomous Systems & Robotics

SEO Case Study: Autonomous Systems & Robotics

Goals:

    • Increase Total Keyword Rankings → Expand the number of indexed keywords through content creation, on-page SEO, and technical optimizations.
    • Boost Search Engine Visibility Index → Aim for a substantial increase in visibility by improving domain authority, optimizing site structure, and enhancing content quality.
    • Expand Active Keywords → Increase the number of actively ranking keywords by targeting new keyword opportunities and optimizing existing content.
    • Improve Technical SEO & Indexing → Ensure all important pages are properly crawled and indexed, enhancing site performance and user experience.

Remarkable Growth:

Results:

  • Total keyword rankings increased by 129.
  • Search Engine Visibility Index grew from 83 to 3,021 (+3,540%) (Feb 2021 – Apr 2022).
  • Active Keywords increased from 7 to 146 (+1,986%).
Active Keywords
2
Engine Visibility Increase
0 %
Total Rankings Gained
0

Technical SEO Audit

  • Google “SITE:” Test – Identify improperly indexed content that may negatively impact search visibility.
  • Robots.txt Review – Ensure search engines are correctly instructed on which pages should or shouldn’t be indexed.
  • Security & Site Integrity Check – Detect hacks, malware, or broken elements that could compromise site performance and rankings.

SEO Implementation Audit – Verify that previous SEO optimizations remain intact and haven’t been altered or removed.

Off-Site SEO Audit & Optimization

  • Business Listing Resubmission – Ensure accurate and up-to-date business credentials are submitted to InfoGroup, Localeze, and key data aggregators.
  • Partner Network Resubmission – Update business details across WebKnow, CityLocal, and LocalCity to maintain consistency and visibility.
  • Inbound Link Quality Check – Identify and disavow toxic backlinks to protect site authority and rankings.
  • Google My Business (GMB) Audit – Review listing accuracy, optimization quality, and overall performance.
  • Backlink Growth Monitoring – Track inbound link volume, growth trends, and loss of critical links.
  • Geographic SEO Review – Assess search visibility across local (city, state), national, and international markets.
  • Google Analytics Performance Review – Analyze traffic trends, user behavior, and off-site SEO impact.

Search Engine Indexing & Crawling Check – Ensure the site remains properly indexed and has not been delisted from major search engines

On-Site SEO Audit & Optimization

  • Content Optimization Performance Review – Assess how effectively content optimizations contribute to improved rankings and engagement.
  • Search Engine Visibility Analysis – Evaluate month-over-month visibility changes to track SEO progress.
  • Keyword Growth & Performance Check – Monitor increases or decreases in ranked keyword volume over time.
  • Google Algorithm Impact Assessment – Analyze how search algorithm updates may affect website rankings and performance.
  • Duplicate Content Audit – Identify and resolve potential duplicate content issues that could impact search visibility.
  • New Content Opportunities – Discover and evaluate fresh content topics to enhance search reach and engagement.
  • Emerging Rankings Optimization – Focus on nurturing rising keyword positions and leveraging quick-win opportunities.
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