fbpx
SEO Case Study - Roofing CO.

SEO Case Study: Roofing Co.

Strategic Expansion:

The client is a family-owned roofing and exterior company seeking to improve their online presence and search visibility. To achieve this, we implemented a comprehensive SEO strategy that focused on both on-site optimization and content expansion.

  • Strategic On-Site SEO – Applied proven SEO techniques to enhance website structure and performance.
  • Targeted Landing Pages – Created and optimized over a dozen landing pages to improve keyword targeting.
  • Service-Specific Pages – Developed multiple service pages to attract the right audience for high-intent searches.
  • Enhanced Keyword Targeting – Focused on high-value keywords to improve relevance and search rankings.
  • Significant Performance Gains – Over 10 months, we saw a notable increase in organic traffic, impressions, and keyword rankings.

This well-rounded SEO approach has helped strengthen the client’s digital footprint, driving greater visibility and engagement in their local market.

 

Remarkable Growth:

Over 10 months, the client experienced significant SEO growth, leading to a major boost in search visibility and keyword rankings:

  • Impressions Increased – Steady growth in search visibility, as seen in the Google Search Console data.
  • Keyword Rankings Improved – Jumped from 1 to 13 #1 keyword rankings.
  • Top 5 Keyword Rankings – Increased from 1 to 46, showcasing stronger search authority.
  • First Page Keyword Rankings – Grew significantly from 1 to 87, driving more organic traffic.
  • Overall Keyword Performance – Rankings in the first two pages expanded from 3 to 104.
  • Ranking Improvements57 keywords improved, while only 21 declined, leading to a net gain.
  • Total Rankings Gained – A massive +311 ranking improvements across the board.
SEO GOOGLE -